Introducing the PlayStation Portal, working with the teams at Sony Interactive Entertainment to develop this launch campaign. This innovative console seamlessly integrates across multiple rooms within your home, offering an unparalleled gaming experience at every corner.
This comprehensive project encompassed every aspect of the PlayStation Portal, from product imagery and creative direction to art direction, design development, and brand design. It was a fully immersive 360-degree campaign that ensured every detail was meticulously crafted to enhance the PlayStation Portal's impact and appeal.
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